Category

Small Business

Choosing The Right Social Media Accounts For Your Business

When choosing which social media platforms to use for your business, you first need to find out who your customer is. To find out who your target customer is, you need to look into: age range, buying habits, location, gender, income, and more. After identifying your target customer, you will be able to find out which social media platform these…

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The Truth: Mobile Sites Vs. Responsive Websites

The Importance of Having a Mobile Friendly Website With over 40% of your website’s traffic coming through mobile devices these days, how your site looks on a smartphone or tablet is vital to your digital footprint. The two most common options are dedicated mobile sites and responsive websites. A dedicated mobile site is a separate site from the desktop version…

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Startup or Small business? Perspective is your starting point!

My Perspective Before the Research I’ve recently learned that my idea of what might be the difference between having a startup business and turning it into an established small business, was nothing close to what I found in my research.  My thought was that every business or new venture starts out as a startup and eventually after certain expectations/milestones are…

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